Ms Rachel Appleton, BA MSc MIET
Senior Lecturer & Director of Taught Programmes & Senior Lecturer
Email: email@example.comTelephone: +44 20 7882 5817Room Number: Peter Landin, CS 306Office Hours: Monday 14:30-16:30
Business Technology Strategy (Postgraduate)
The Business Technology Strategy module is focused on strategic management of research and development and how technology strategy drives the commercial strategy of innovative technology-based organisations. The increased exposure to and understanding of the benefits of strategic knowledge and thinking will give the graduates a better preparation for management roles within this sector.
Business Technology Strategy (Undergraduate)
This module focuses on strategic management within the technology industries, specifically in the Electronic Engineering sectors, which includes telecommunications. The module aims to apply the theoretical knowledge to real-world examples, using case studies from the international business environment.